Feb 26, 2020
Financial advisers tend to focus a lot on getting compliance and their back-office operation right while neglecting the one thing that will make their business grow; Attracting new clients! The concept of magnetism is very relevant for financial advisers as attracting the right clients is key while also repelling tyre-kickers.
In this episode, we speak to Steve Salvia, a business growth coach based in Perth to talk about the 6 pillars to create a profitable and successful advice practice. We discuss how to significantly improve a practice’s business model, client attraction, conversion rate, advice delivery, quality of referrals and marketing. Steve also provides valuable information on how to ‘get hired’ by your prospective clients and then develop mutual commitment with them.
This episode is all about overcoming limiting beliefs and position yourselves as financial advisers with confidence, trust and likeability and grow your practice around specific well-designed frameworks. We tap into Steve’s ‘emotional piggy bank’ and did pick up a few gold coins!
To reach out to Steve Salvia, please contact him via his LinkedIn profile.
The 6 pillars of a successful practice
How to Differentiate between conversion & attraction
How to structure your client conversation
When building the right process; ‘If it’s worth repeating, it’s worth templating’
How to find your ideal niche
How to create a corporate profile tool
Why overcoming limiting beliefs, is so important
Why it's essential to have a mutual commitment between the client and adviser
How to talk about fees with confidence with your clients
Teaching your clients how to refer effectively
How to get ‘endorsed’ not just referred by your referral partner
Steve Salvia is the owner and business growth coach at Blackwing Profit Consulting with 23 years of experience in the industry. He had a very unconventional entry into financial advising, being a qualified plumber, but has grown from strength to strength to establish an award-winning accounting and financial planning practice in Perth. Steve is known for his ability to take complex business strategies and turn them into easily understood models ready for application.
For more conversations with the thinkers and movers in the world of financial advice, go to Goals-Based Advice Podcast. You can also access more episodes on Apple Podcasts and Spotify. For updates, follow our Facebook page.
If you have more questions, don't forget to reach out to me on LinkedIn and to send an email at firstname.lastname@example.org
Thanks for tuning in